In this week’s episode, Dean Mackie and Josh Phegan define and discuss the four-dimensional customer. We look at using tech to give each individual customer a more integrated experience, consider the scope and perception of roles inside of the business, and explore ways to understand and meet the customer’s needs through internal collaboration.
Tag Archives: customer
Ep 289 – Getting more strategic
In this podcast Josh Phegan and Alexander Phillips are talking about getting more strategic around what you do, choosing a relatable market, customer lifecycle, demographic trend, and finding a marketplace big enough for your aspirations.
Fast Format – July 2021
Hit-refresh. Watch Fast Format now. During the session, Josh will cover the latest market changes across Aus and NZ, how to hit refresh and get back on the radar of your goals, the best ways to progress your pipeline, how to rapidly grow you and your team, get motivated, energised and ready for what’s ahead.
List to win
A great listing presentation is how you win the listing. In this Coaching Tip, I’ll tell you how to list to win by knowing the reasons why people use you, making those reasons clear to the customer, and ending your presentation with a signed agreement in hand.
Fast Pace Ep 17 – Digitally fed workflow
This episode features Dean Mackie and Josh Phegan on the shift to a digitally fed workflow and how agents are using these new mechanisms to improve workflow and documentation. They discuss the need to make things easier and how digital improves what we do, how it helps us understand the customer better and deliver the information they need, and actually makes more human moments that really matter possible.
It’s never about the competition
Your success is all about internal barriers. It’s never about the competition, and in this Coaching Tip, I’ll show you how each customer creates a future customer, why you need to tell buyers when a property sells, and how to always deliver a great customer experience.
Fast Pace Ep 15 – Attributes of great brands
In this week’s episode, Dean Mackie and Josh Phegan look at the attributes of great brands beyond logos and signature colour schemes. They talk about how a brand connects with the consumer, brand stories that promote customer loyalty, creating the brand experience around what people want, and the little things that differentiate your brand from the competition.
Ep 282 – Getting cut through with great call technique
In today’s podcast, Josh Phegan and Alexander Phillips talk about techniques for making quality calls, making those calls brief, direct and productive, dialogues for types of calls, when and how to leave a voice message, and being an authority on your market.
Fast Pace Ep 12 – Driving USPs
In this episode, Dean Mackie and Josh Phegan talk about driving USPs. Josh begins discussion of unique selling propositions by defining what they are and pointing to the ways that businesses fail to fully support them. Dean weighs in with customer impressions and USP approaches that really stand out. Josh adds the need to find the one thing consumers will respond to and do that. Get clear on your unique components and use them.
Ep 279 – Navigating inbound calls
In this episode Josh Phegan and Alexander Phillips talk about navigating incoming calls inside of their organisations, handling mobile calls, techniques and technologies, what they hand off to team members, and Alex tells why he uses a landline for some calls.