Ep 284 – Shifting energy – getting past setbacks

In this High-Performance Podcast for Real Estate Agents, Josh Phegan and Alexander Phillips discuss getting past setbacks. Josh lists some common setbacks we experience, then Alex presents his perspective on disappointments and tells what he does to reset and move forward. Josh advises getting in the right mindset and offers some ways to do that. They talk about the dangers of getting in a bad mood and suggest things you can do to stay positive and productive.

Josh discusses being aware of whether you’re drama driven or future-focused. They emphasise being opportunistic, turning losses into wins, consistently doing what works, and always striving to be better at everything you do.

Digital intent

Every day we have real-world interactions, but we also have digital interactions. Great agents understand the importance of digital intent, and in this week’s Coaching Tip I’ll show you how your digital systems show you what’s really happening with your customers.

I’ll clarify what can be done in the digital world beyond open for inspections, appointments and auctions. Digital systems can show you what the customer needs to do next in the real world and help them pre-search for information before you even get there.

It’s time for agents to learn how to work in a different direction from what we’ve always done before. I’ll give you some examples of new USPs that you can be using now to reach customers in a whole new way, and show them the reasons why people choose to use you.

We’re in a world now where digital intent matters. I’ll show you how to create opportunities using systems that let you see what consumers are doing in the digital environment, and help you become more powerful in the real world.

Fast Pace Ep 16 – Leadership and titles

This Fast Pace podcast features Dean Mackie and Josh Phegan discussing leadership and titles. They define what leadership actually is, examine how titles affect ego and self worth, look at the reasons we have titles and consider whether they’re an outdated notion. They note the ways titles are perceived by both outside and inside customers, and advise making titles that are useful for describing functional roles within the business.

Metrics

If you know why we measure things you will want to do it, so my Growth, Leadership and Management Tip this month is all about metrics. And metrics is all about coaching people more effectively. Let’s look at why that’s so important.

When you measure to coach it changes the game. I’ll talk about a couple of tiers inside of the sales environment that we like to measure, what that tracking process looks like, and how to use it to rapidly shift what you’re doing.

This is what great agents do. They identify the problem, then take immediate action to get themselves back on track. Weekly measurements are your greatest future predictors and I’ll give you 3 types of appointments that transition upward over the course of the year.

Metrics is where I start in coaching, taking daily measurements of outcomes. Your challenge is to make the decision to get clear on your measurements so you know right away when you need to get back on track. Nail the actuals and everything else happens.

Ep 283 – What to do when you get busy

This High-Performance Podcast for Real Estate Agents features Josh Phegan and Alexander Phillips on what to do when things get really busy. Alex describes some simple things he does to maintain control in a fast-moving market including time management, setting priorities, and reducing distractions. Josh advises writing out what’s on your mind so you can get back on top of those things. And Alex offers examples of ways you can change what you do.

Josh suggests ways to become super-efficient, explains the importance of your response rate and the speed at which you operate, and shows some better ways to run your day.

It’s never about the competition

Impediments to your success are a result of your own internal barriers. In my Coaching Tip this week I’ll show you why it’s never about the competition, it’s about what you do for the customer. What you do well with each customer creates a future customer and future listings.

Everything great agents do is about facilitating an outstanding customer experience. It happens with each interaction and each individual customer, and I’ll give you the secret to being incredible at everything you do here.

Every month you’ll meet a number of buyers who have been unsuccessful in their pursuit of residential properties. You need to let these buyers know every time one of those properties sells and I’ll show you why that’s so important.

You don’t need to be the number one agent in your marketplace because it’s never about the competition. What you need to be doing is creating opportunities for the customer directly in front of you. Do this seriously well and you’ll never have to prospect again.

Fast Pace Ep 15 – Attributes of great brands

In this week’s episode, Dean Mackie and Josh Phegan look at the attributes of great brands beyond logos and signature colour schemes. They talk about how a brand connects with the consumer, brand stories that promote customer loyalty, creating the brand experience around what people want, and the little things that differentiate your brand from the competition.

Ep 282 – Getting cut through with great call technique

In this High-Performance Podcast for Real Estate Agents, Josh Phegan and Alexander Phillips discuss techniques for making quality calls. Josh observes the need for agents to make their calls brief, and Alex tells how he cuts to the chase whilst delivering on customer needs and getting the information he needs. Josh illustrates the structure of a call and suggests dialogue for different types of calls. And Alex describes how he leaves a voice message and when it’s right to do so.

Josh notes the long term positive impression we make when we call clients regularly, they discuss the importance of being clear, direct and relevant, Alex tells how to stay a step ahead of customer questions, and Josh reinforces being an authority on your market.

Commitment to the game

If you want to scale your own personal Everest you’ve got to have commitment to the game. In my Coaching Tip this week I’ll show you how to get past your fears and reach a whole new level of confidence.

To build confidence you’ve got to increase your capabilities. The first step is to identify your areas of fear. I’ll illustrate where that thinking comes from, and how those fears build up and prevent you from moving forward. 

In reality, it’s all about focusing on your capabilities. I’ll show you exactly how to change your mindset to think clearly about what you need, and how to put systems and people in place to help you reach your goals.

Great agents realise that for anything you want to achieve in life you’ve got to make that commitment to the game. Everyone fails in the beginning. You must make the decision to identify the areas where you need courage, and achieve the competence required to be at your best in what you do.