In this week’s podcast with Josh Phegan and Alexander Phillips, we discuss the importance of great buyer work, including: Why you need a new pool of buyers post a price reduction, the skill of cross-selling buyers from other campaigns, how buyers seek out properties where price and value meet and the real value of a […]
Tag Archives: value
Fast Pace Ep 44 – Maximising the value of a business
This week on Fast Pace, Dean Mackie and Josh Phegan talk about maximising the salable value of a business and how to increase that value over time. They note factors that make a sales business valuable and how to measure that value, why understanding your balance sheet is so important, the emerging trend of subscription services companies and service-level contracts, and how a business’ people and culture figure into salable value.
Fast Pace Ep 39 – Pricing for your services
Today’s Fast Pace podcast features Dean Mackie and Josh Phegan on pricing for your services. They describe several pricing models, explain value-based pricing and ways to influence customers’ perceived value, using the best language to tell your story and win in the marketplace, how to differentiate yourself, and pricing based on confidence.
Fast Pace Ep 30 – Defining customer experience
This Fast Pace episode features Dean Mackie and Josh Phegan on defining customer service, why that’s important and how to do it. They show how to define customer points of pain and what they really want, ways to provide service and build trust around those points, and how to charge for the value of the customer experience you provide.
Ep 297 – Fixing follow-up failure
In this week’s podcast, Alexander Phillips and Josh Phegan discuss what to do after market appraisals, how to add value to sellers on your seller hitlist, what to do when you’re competing for the listing to win, and the secrets to building repeat and referral business from past clients.
Succession planning
Your business will fade out if you have no succession plan. In this Growth, Leadership and Management Tip I’ll show you how to do succession planning, generate capital to get people involved, prepare to sell, and find talent that can take the business into the future.
Ep 275 – Working pipelines in hot markets
In this week’s podcast, Alexander Phillips and Josh Phegan discuss how to work your pipeline in hot markets. With sale prices rapidly accelerating, it’s tempting for vendors to hold off. How can you use an accelerating market to your advantage? What are the key drivers in decisions? And what value adds can you provide to assist sellers in making their decision?
Customer experience design
If you’re going to command the fees, referrals and success you need, you must understand customer experience design. In this Coaching Tip, I’ll show you the power of perceived value and how to redefine what customer service looks like on the inside of your business.