What makes a great agent? Consistency. In this week’s podcast, Alexander and Josh talk about the importance of drawing on your previous successes when you hit moments of doubt. They discuss the importance of routine, of starting early and learning what it takes to be a great agent. Finally, they review the importance of creating an environment of success by working with a team to drive results.
What does great buyer work look like?
Buyers are the biggest category inside of your database. The challenge is knowing what to do with them. So what does great buyer work look like? In my Coaching Tip this week I’ll show you exactly what it is, how to do it, and what you should be doing next.
I’ll give you the two basic questions that will turn buyers into sellers, and explain how to enable the customer to move forward in the transaction. It’s all about knowing how to qualify buyers and what is driving their decision to buy.
Out of the tens, or even hundreds of buyers you meet in a weekend, only a few of them end up doing a transaction. You need to know three things about the customer: their problem, their timeline, and their destination, and I’ll tell you how to use that information to work with them.
We’ll talk about your buyer hit list, and I’ll give you a naturally progressive dialogue for the people in your database who are ready to make a transaction. What does great buyer work look like? It’s an art, and it’s what a great prospecting agent does.
I hope you’ve enjoyed today’s Coaching Tip, and I look forward to seeing you here again next week.
Being the best player in the game
Being the best player in the game is all about mindset. Right now great agents are going forward with their business as usual, and my Coaching Tip this week is about how you can get out there and play, too.
You will have to be diligent with your effort and go harder than ever before, but your diligence and skills will pay big dividends in today’s extreme market conditions. The mindset you must build is that no matter the conditions of the day, you will find a way.
I’ll tell you the elements that go into building that mindset and achieving a balanced view of how to go forward. And I’ll help you develop an almost unfair competitive advantage simply by staying focused and consistent with the basics.
This point in time is literally where great agents are being made and the next million-dollar producers will be emerging. By being the best player in the game right now you have the opportunity to learn a new and better approach going forward.
I hope you’ve enjoyed today’s Coaching Tip, and I look forward to seeing you here again next week.
Resetting Everest – 5 steps to change
Resetting Everest in your business requires change, and as a business leader you’ve got to be good at it. In my Growth, Leadership and Management Tip this month I’m giving you the 5 steps to change that will make you highly effective.
Step 1 is getting really clear on the problem you’re trying to solve. Step 2 is developing a leadership vision of what the problem actually looks like. Number 3 looks at all the people who will be impacted on the inside of your business.
The 4th step is developing your action plan. And 5 is where you go out and do it. I’ll explain each of these steps and then we’ll take a look at where so many businesses fall short of their goals because they fail to implement these 5 steps to change.
In our current market, first move advantage ultimately wins. You need to know what you can’t do, and then massively amplify what you can. You do this by being very clear about the changes that need to happen on the inside of your organisation.
I hope you’ve enjoyed this month’s Growth, Leadership and Management Tip, and I look forward to seeing you here again next month.
Ep 236 – Building confidence
In this week’s podcast, Alexander and Josh talk about the power of confidence. They discuss how case studies build confidence for buyers, sellers and agents. In addition, they review the importance of consistency and why appointments are the best antidote in turbulent markets.
Market share: The ultimate measurement
Whether it’s listings or sales, market share is the ultimate measurement, and in my Coaching Tip this week I’m talking about winning the market by having market share on both.
I’m seeing new brands emerging everywhere because everything has changed. Winning is all about being able to adapt, and right now you need to stay focused on all aspects of prospecting.
It’s actually okay if you’ve taken this as an opportunity for a bit of time off to rest. But now we’re back in and making things happen, and it’s what you do now about getting listings that will determine whether your business thrives or even survives.
We don’t know yet what the economic impact of this crisis is going to be, but this is the time to help your clients make transactions before the storm hits. Use your market share as the ultimate measurement for building momentum that will carry you into the next era.
I hope you’ve enjoyed today’s Coaching Tip, and I look forward to seeing you here again next week.
Ep 235 – What’s next?
In this episode, Alexander Phillips presents what he’s doing to stay ahead of the market conditions, the momentum required for the New Financial Year and how to rapidly adapt.
The power of case studies
What will help you convince buyers to pursue a property and sellers to sell at the highest rates possible today? In my Coaching Tip this week I’ll show you the power of case studies and why this is your number one weapon in today’s marketplace.
You’ll learn to build a great case study using beautiful imagery and a well-designed brochure for the home. You’ll also use statistics combined with a great marketing campaign to establish social proof that you can succeed in uncertain circumstances.
You can amplify your case studies even more by using video. I’ll tell you how to do that and what kind of content works best. I’ll also introduce you to VideoAsk.com where you can add the impact of live visual interaction to the customer experience.
The power of case studies is better than a testimonial because it’s about true property transactions that are happening successfully in this market. Do this now and you’ll position yourself as a true professional in your marketplace.
I hope you’ve enjoyed today’s Coaching Tip, and I look forward to seeing you here again next week.
Ep 234 – New market momentum
In this podcast, Alexander and Josh discuss the rapid change in market conditions, planning for the new financial year, and how to maintain momentum for the long term.
Have a plan and track your progress
Regardless of the conditions of the day, what’s really important is that you have a plan and track your progress. In my Coaching Tip this week I’ll help you put that plan together, and see what’s working and what to do next.
Your plan needs to address what you’re doing at a marketing level, a financial level, a personal level and a service level. We’re going to take a fresh look at all of those elements towards building a quality business.
I’ll show you the unique opportunities you have right now to re-evaluate your whole life. Your best marketing plan is a really simple one, and it leads directly into financial planning to ensure that you keep prospecting with energy and momentum.
We’ll get clarity around what service really looks like and what you’re doing to help your customer get to Sold. I’ll help you get set to play this game in a solid way. When you have a plan and track your progress you’ll be on the radar to reach your goals.
I hope you’ve enjoyed today’s Coaching Tip, and I look forward to seeing you here again next week.