We’re living in an experience economy, and in this Coaching Tip, I’ll tell you why it’s all about your customer obsession. I’ll show you what great service looks like and how the little things build up to great referrals.
We’ll examine the customer experience, and I’ll break it down to decisions you make around why you do what you do, when you do it, and how it impacts the customer. And I’ll show you how to increase your value.
I’ll show you the level of detail that will really shine through for you and how explaining what you do for the customer results in less conjecture around fee. And I’ll tell you why the five urgent buyers you know right now are worth more than your database.
The listing presentation is your best opportunity to tell your story about what it is you do for the customer. Explain your customer experience, show them your customer obsession, and ultimately you’ll have a phenomenal business.