Data sets

Where is the biggest opportunity inside of your business today? In this Coaching Tip, I’m going to show you how to use your existing data sets to give you a competitive advantage and smash your competition.

A competitive advantage you’re not using isn’t a competitive advantage at all. I’ll show you how I use the data sets inside every agency I work with. I’ll also tell you why a customer who comes to you is far more powerful than customers you have to go to.

You’ve got to get on the phone and have high quality conversations with these customers, beginning with past market appraisals. I’ll give you a phone dialogue you can use to create opportunities to list and sell those properties.

There are also landlords sitting inside of your data sets who have a principal place of residence and could be a potential client. It’s all about working with the data you already have and people you already know. All you have to do is call them.

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