There are branding campaigns and conversion campaigns. My Coaching Tip this week will focus on conversion – working out what works, where you’re missing leads, how to measure campaign results, and how you can use what you discover to double your business.
Tag Archives: Tactics
The On and Offline Experience
Today the online experience is simply “the experience,” but what you do offline is just as important. In this Coaching Tip, I’ll show you how to deliver the best on and offline experience the customer can have with you and your brand.
Ep 196 – The Intuition of “Knowing When”
In this podcast Josh Phegan and Alexander Phillips discuss the intuition of “knowing when” in all cases, why client rapport is key, leveraging the urgency of both buyer and seller, timing and motivation, and delivering dialogue with conviction and confidence.
Why Increasing Fees Brings Market Share
How do you determine pricing for your services? In this Coaching Tip I’ll tell you how increasing fees brings market share, show you the ways your pricing structure affects your profits, and help you charge what you’re worth and be worth what you charge.
Ep 195 – What to Measure and When
This podcast features Josh Phegan and Alexander Phillips on what to measure and when with discussions around accountability, how many appointments you need per week, ways to stay focused, and the dangers of failing to meet your goals by end of the financial year.
Driving Urgency in Non-Competitive Markets
Your job as an agent is driving urgency in non-competitive markets, and in this Coaching Tip I’ll help you create competition, get the right buyers, set the best price, and sell the property quickly under any market conditions.
Ep 194 – Mastering Winter Markets
In today’s podcast, Josh Phegan and Alexander Phillips talk about mastering winter markets in April thru July, helping vendors make decisions based on market trends, building a pipeline 90 days ahead, and really understanding off-market and how to use it effectively.
Building Spring Momentum
It’s time to start building spring momentum, and in this Coaching Tip I’ll tell you why you need to start working 30 to 90 days ahead right now so you can seize the selling and buying the opportunities that are going to be available to you if you prepare for them.
Logical vs Emotional Management
You’re either working emotionally or logically and in this Coaching Tip, I’ll explain logical vs. emotional management to help you move towards a logical approach to help your clients make better decisions and ultimately get them to Sold.
Branding Versus Conversion Campaigns
Two things are happening with marketing inside of your business, and my Coaching Tip this week will show you the roles and results of branding versus conversion campaigns. I’ll explain what a conversion campaign is and why it takes priority over branding.