This podcast features Josh Phegan & David Choi talking with Jay Morris of Diakrit, a company that creates 2-and 3-D interactive floorplans. Jay’s intent is to provide great information for buyers quickly so they’re not wasting time. We talk about real estate content marketing and extending dwell time, COVID as an opportunity to work differently and what we’ve learned from it, augmented reality and other positioning and presentation tools that get the consumer to move forward and make an offer.