Author Archives: jessica

How you package, market, and develop yourself really matters. Customer experience = brand = pricing power.

The problem is not the problem; the way you think about the problem, that’s the problem.

Life is short. Opportunities are not. The skill is to reduce your commitment to the things that really matter.

Every day is Super Bowl, and it’s time for you to play.
You’ll never work a day in your life when you love what you do. Beware the business that is tactically excellent yet strategically negligent.