Ep 201 – Using Headlines In the Media

This High-Performance Podcast for Real Estate Agents features Josh Phegan and Alexander Phillips on using headlines in the media to motivate clients toward making timely decisions, like coming to market earlier. Alex tells how what the client wants to do along with seasonal market trends influences decisions. Josh describes dealing with seller resistance around the hope of getting more for their homes later on, and Alex offers a reminder that sellers may end up holding two properties when they really wouldn’t want to.

They discuss how agents can keep the volume on, how to have one-on-one motivational talks whilst avoiding wishy-washy conversations with your clients, and knowing your clients’ motivations so you can use the headlines to advantage.

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