Why You Need to Automate Your Marketing

One of the most important topics for your real estate business is how to utilise the categories in your database for effective automated marketing. This entails targeted, scheduled marketing campaigns to buyers, potential sellers, market appraisals, past clients and key referrers. No matter what the market is doing, you always need to be marketing. Automating […]

Recognising the Four-Dimensional Client

When considering client categories inside your database, keep in mind that some individual clients actually belong in more than one category. What this implies is that your business should address them according to every area of the market where they are active, from sales to property management. Let’s say you have a client who is […]

The Importance Of The Qualifying Process

One of the most important skills in real estate is the ability to qualify clients. You need to know each client’s experience in real estate, their level of involvement, and their reasons for buying or selling right now. A lot of agents fail to ask the proper questions to get them the vital information they […]

What does your database look like?

Your database is one of the most vital elements inside of your business. Whether you have been in the industry for 30 years or are just starting out, understanding how to categorise and evaluate your lists of buyers, sellers and clients can really maximize the growth of your business. The largest category in your database […]

What does your database look like?

Your database is one of the most vital elements inside of your business. Whether you have been in the industry for 30 years or are just starting out, understanding how to categorise and evaluate your lists of buyers, sellers and clients can really maximize the growth of your business. The largest category in your database […]

How to work with multiple offers

Today we’re going to talk about multiple offers. Sometimes inside of your real estate career the market can just shift, and within minutes you move into a position where you’ve got multiple offers on a property. One of the most challenging things for agent is that when those multiple offers start happening, many don’t know […]