Scaling For High Capacity

The scalability of your business determines the capacity you can achieve. There are three basic ways you can increase capacity in your business: Fitness, Systems, and People. Your business fitness is a lot like your personal fitness. It is defined by your strength, activity, and speed of recovery. Business systems define the structure within which […]

Tactical Processes for Building Your Profile

In real estate, you need to build a great profile. To do this, you must recognize that your profile is measured by the size of your network, and your network determines your net worth as an agent. Your network is not just about numbers, though – it’s about the quality of the relationships you have […]

Target Your Best Prospects With Lead Sourcing

You already know how important your database is as a resource for expanding your business. Inside your database you have lists of buyers, potential sellers, market appraisals, existing clients, past clients, key referrers, landlords and tenants. All of those lists would be far more useful if you learn to use lead scoring to target certain […]

How to get much more out of your open for inspections

You could be getting much more out of your open for inspections by making sure information you already have is easy to find and use every day. By implementing a simple, teachable system for structuring your open for inspection packages you can assure that you and your agents are using your resources to the fullest. […]

Secrets of Agent Marketing with Matt Hayson

There are actually two kinds of marketing you need to know how to do well: property marketing and agent marketing. In today’s Coaching Tip video, Josh Phegan will be talking with Matt Hayson of Cobden & Hayson about getting results with both. Most agents already know how to do effective property marketing, which focuses on […]

What works better for you?

Prospecting is basic to your business, so it is important to know the best approach to take with it. There are two different kinds of prospecting: relationship-based prospecting and geographic-based prospecting. With geographic-based prospecting you start by targeting an area of properties where you think you want to work. You get contact information for everyone […]