Six stages of campaign

You have just one chance to do each real estate campaign seriously well. In today’s Coaching Tip, I will take you through the six stages of campaign in detail so that you’ll always know where you are in the process and what to do next to get the property sold.

I’ll clarify the importance of the photo shoot for generating interest and driving FOMO, the off market stage where you get the first people to the property, and launch week with the first open for inspections.

I’ll explain why it’s critically important in the on market stage to get an offer on the home by day 14. Then on and around auction day, you need to decide how you’ll actually make the sale. And I’ll show you what we do post auction if the property still hasn’t sold.

It’s important to pay attention to the details around the six stages of campaign and not skip any steps. Understand all of these components, and you’ll increase your value as the agent who always knows what to do next to get the property sold.

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