As we head into the spring one of the big things to start to think about is how you can substantially increase the number of listings that you’re holding. To do this, it is important to know what brings people to the market place and the sort of knowledge and information they need to make […]
Category Archives: Sales Person
What numbers do you measure and how do you manage them so you keep yourself on track?
There are two types of key performance indicators (KPIs); we have soft KPIs and hard KPIs. In training we focus mostly on hard KPIs, which are your listings, sales and income. These are critically important as they lead to the end result, being the income that you produce. Most agents don’t spend enough time tracking […]
Do you copy your competitors?
A lot of people copy what their competitors do. Every week most agents send out a buyer update email with a list of OFI’s, new properties to the market, etc. Over time that list builds and builds and you are never really sure if anyone is reading the email or not. It is time to […]
How to communicate more effectively
As a real estate agent, you have two different types of people that you get to work with. The first one is the people that you already know, made up of past market appraisals, buyers, past clients, etc. The second group of people are those that you want to get to know, these are potential […]
What is a real estate pipeline?
We need to understand what a real estate pipeline really is. The first part of a pipeline is knowing when your potential clients are looking to come to the market, and communicating to them on a regular and consistent basis. Most people when you ask ‘When are you planning on coming to the market?’ will […]