Do you have a “million dollar mindset”? That’s great! But – Are you working in a million dollar market? You may have the right attitude and work ethic to make 100 sales a year and reach a million dollars in sales – but your market may not be big enough to accommodate you, even if […]
Category Archives: Sales Person
Why Sticking To A Plan Works
Some aspects of success in real estate are universally basic and necessary. Recently the four finalists for our Australia’s Changed Agents Awards gave presentations at our Real Estate Blue-Print Conference. Not surprisingly, all of these agents did the exact same basic things that allowed them to radically improve their business. The first thing each of […]
Let's get controversial…
Negotiating fees with clients is a necessary part of your business. It is much easier to set your fees and justify them if you are confident of your worth. Ask yourself what you are doing relative to your competition that sets you apart as a client’s best choice. What are you worth in your marketplace, […]
They won't buy it if they don't know it's there
It is important to know what marketing means to you, because your own beliefs about marketing will determine how effective it is for you and your clients. If nothing else, you should understand the vital role marketing plays in selling properties, and how that works. At the core, it really is pretty simple. Marketing is […]
How to grow and work with assistants
When you get really good at doing what you do more people are going to want to use you. As more people want to use you it means there will be demand on your time than ever before. So how do you really grow a great business as an individual sales person and really get […]
What does your database look like?
Your database is one of the most vital elements inside of your business. Whether you have been in the industry for 30 years or are just starting out, understanding how to categorise and evaluate your lists of buyers, sellers and clients can really maximize the growth of your business. The largest category in your database […]
What does your database look like?
Your database is one of the most vital elements inside of your business. Whether you have been in the industry for 30 years or are just starting out, understanding how to categorise and evaluate your lists of buyers, sellers and clients can really maximize the growth of your business. The largest category in your database […]
Secrets of Agent Marketing with Matt Hayson
There are actually two kinds of marketing you need to know how to do well: property marketing and agent marketing. In today’s Coaching Tip video, Josh Phegan will be talking with Matt Hayson of Cobden & Hayson about getting results with both. Most agents already know how to do effective property marketing, which focuses on […]
What works better for you?
Prospecting is basic to your business, so it is important to know the best approach to take with it. There are two different kinds of prospecting: relationship-based prospecting and geographic-based prospecting. With geographic-based prospecting you start by targeting an area of properties where you think you want to work. You get contact information for everyone […]
Prospecting With Recency
Here is a prospecting exercise I learned from a highly successful Potts Point real estate agent named Jason Boon. Get a pen and paper. Write the numbers 1 through 30. Now list 30 people you know you need to talk with next. We call this technique “Recency” because those 30 people are potential clients you […]