This High Performance Podcast for Real Estate Agents features Josh Phegan and Alexander Phillips talk about navigating an election year. This can have local and global impact on real estate markets, and Alexander describes ways he maintains numbers when the political climate is uncertain. Josh reinforces knowing what’s coming up a year ahead and being able to adapt to any outcome. They discuss the use of fear and scarcity to bring clients to a timely decision, and also using election uncertainty in marketing headlines.
Alexander shows how working through times that other agents step back and wait gets you higher numbers, and Josh emphasises maintaining momentum before going on holiday and letting your team handle business while you’re gone.