In this High Performance Podcast for Real Estate Agents Josh Phegan and Alexander Phillips discuss buyer urgency and its relation to market circumstances. Alex says it’s you as the agent who needs to progress the buyer and get the deal done. Josh describes a buyer who has a genuine desire to buy and worth your interest. Next, Alex tells how to create competitive urgency with only 1 to 3 buyers, and Josh reveals which buyers already have a sense of urgency to buy and how to spot them, while Alex tells how to make the most of that opportunity.
Josh recommends doing buyer pipeline meetings with your team, and Alex details what those meetings should cover. They discuss how to create urgency between buyers, and Josh advises understanding who your best buyers are and bringing them in to see your properties.