Ep 44 — Database Maintenance

In today’s High Performance Podcast for Real Estate Agents Josh Phegan and Alexander Phillips stress the need for regular database maintenance. Josh notes the difference between a fat vs. fit database and Alexander describes ways to keep your database clean and functional. They discuss how to use the database for scheduling tasks around clients, and which clients to maintain or drop out. Josh points out the advantages of working categories rather than individual clients and Alexander expands on that idea, then continues into how he structures his call lists. They reinforce the importance of database structure and usability for maintaining relationships and progressing clients, Alexander touches on generating referrals and keeping current data, and Josh ends with a reminder that everyone in the database was a buyer at some point.

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